CONTINUOUS TRAINING During the Coldwell Banker training program there is a special emphasis given to "Building Your Business" and "Making an Effective Marketing Presentation", the core skills for effective selling. Other topics include an orientation to the organizationm, how to work with buyers, and how to respond to buyer and seller concerns. The cycle of success will be shared with you- Contact, Evaluate and Close. You will learn the power of correct pricing and motivation- the keystones to effective marketing. Additionally, time is devoted to helping you plan your real estate career path to help you create and maintain your own profit center. As you begin your new career with Coldwell Banker, you wil have assistance in planning and managing your career so you become productive and expand your career so you become productive and expand your skills, knowledge & goals at the same time. On going Coldwell Banker Career Development courses for a new and seasoned associate focus on varied topics: effective financing, building repeat and referral business, servicing listings, answering objections, time management, and how to believe in yourself and in the real estate industry. Every year we have our awards and holiday dinner during which we give awards to our top producers, including our TOP GUN and GOLDEN HAMMER awards.